Master of European Design Thesis Project
The landscape of work in North East Scotland has changed entirely and rapidly over the last few months and continues to change in light of the COVID-19 pandemic and associated commodity price crash.
Future Aberdreams is an ongoing project that aims to work collaboratively with stakeholders to co-create positive future visions of work in the Aberdeen region.
The project started before the Russia- Saudi Arabia Oil Price War, COVID-19 pandemic and the associated commodity price crash, looking to empower citizens and stakeholders to respond positively to the changing Oil and Gas industry that will continue to affect work in North East Scotland moving towards 2030.
This project began considering a “black swan” event that would lead to a dramatic change in the work lives of people in North East Scotland. With this black swan event happening right now, there is a huge opportunity to investigate how we might kick-start the region with a sustainable future strategy. The COVID-19 pandemic, alongside other emergent phenomena such as the goal of Net Zero 2050 could tigger a post-oil Aberdeen. We have been presented not just with a unique opportunity to step back and reflect, but also an urgent need to do so.
Our way of life has changed dramatically in such a short space of time and has had massive impacts on the way we work. Positive future visions of work in the Aberdeen region will be desperately needed to help us to create a more sustainable future as we will begin to move forward through this new global landscape.
Through producing a set of physical and experiential tools to make emergent phenomena, citizens ambitions and the future work landscape of Aberdeen tangible, we can facilitate debate between decision-makers and citizens and begin to discuss our preferred future scenarios for the region, and roadmap how we might get there.
A collaborative evidence-based design futures approach has the ability to transform civic strategy into a collaborative working roadmap to deliver a positive future scenario, that reflects, anticipates and delivers on the future needs of citizens.
Please get in touch if you’d like to hear more or get involved in the project